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Mixing with a Toddler

Being an Audio Parent is a challenge but also incredibly rewarding. Managing pregnancy in the audio industry is a lot about self-care. Managing an infant and working in the audio industry is about mental and physical exhaustion. But then everything starts getting easier, you catch up on sleep, and you start feeling like yourself again. At the same time, this little personality is starting to emerge – they talk, say words, and have lots of preferences (Including music. It’s fascinating what my son likes and doesn’t.)

The biggest challenge we’ve faced with a young toddler (for my husband and me since we both work in audio) is balancing the things we each want to do – especially gigs or projects that involve our free time – with what everyone else wants to do. Who takes priority and when? How do you balance and keep everyone happy?

The hard stuff

Basic life tasks are more complicated. The analogy I use is taking a cat in public. Can you imagine going out to dinner with a loose cat and try not to disrupt anyone else? How about waiting in a long check-out line with a cat? Or being an airplane? It gives a new appreciation for a working parent who can show up on time, do their job without making mistakes, and can stay level-headed and cordial throughout.

Mom’s guilt gets worse. One of the most difficult things a working parent faces is not being there when your child needs you. It’s gut-wrenching when your child doesn’t want you to leave when you’re trying to get out of the house. Missing out (on activities or milestones) is a huge source of mom guilt. While I love seeing videos – like my son bowling for the first time while I’m at work – I’d rather be taking him myself.

Work guilt gets worse. In the past couple of years, I’ve seen some of my friends (without kids) make huge leaps in their careers. I’m genuinely happy for them but it’s also a reminder that my foot isn’t on the gas pedal. It’s a tough place because you’re totally capable of doing the work. It stinks to turn down a gig you want cause you can’t find a babysitter or you can’t be on call 24-7 (which is what is expected on some gigs). I’m constantly evaluating: Is this opportunity good for everyone (family, client, and me) or just for me? Am I going to come out of this gig feeling positive and fulfilled or just wiped out? Before the question was just, “Is this going to help my career or not?”

A toddler becomes your most demanding client. A toddler is a bit like an artistic genius with poor social skills. Every day they say or do something amazing or new but then they have a tantrum or 5 out of nowhere. You can’t use logic with a toddler who’s melting down because they want to wear clothes in the bath. The level of patience it takes on a daily basis can wear you thin some days. It’s affected my choice of work at times (very similar to morning sickness during pregnancy.)

Working nights is getting more complicated. Working swing shift wasn’t that big of a deal with an infant (it worked pretty nicely, actually). It’s harder when toddler activities tend to be in the morning (things like classes, playdates, preschool, etc).

The good stuff

Moms are more productive at work. Studies show women with children are more productive at work than women without children or men (whether they have kids or not!)

Working can be healthy for your kids, too. A Harvard Business School study shows kids who have an employed mom are just as happy as kids with an at-home mom. Daughters who had a working mom tend to do better in their careers, too.

Having a toddler enables you to connect with a wider variety of people at work. Talking about kids is an easy way to relate and to break the ice with some people who are reserved or private otherwise. I’ve gotten some great parenting advice through work, too.

You zero in on what’s important. When you have a lot of interests (or ambitions) and don’t have a lot of free time, it forces you to prioritize what’s most important. You don’t realize how much time you can lose by having too many interests (I think this is common in audio where we want to learn a lot of different skills, software or gear, types of work, etc). It may help you achieve goals faster to put energy into one or two things at a time.

You feel closer to the community, not further away. When you’re spending time at places like parks, play gyms, and playdates, you connect with more people in “normal” jobs than when you’re fully immersed in the audio industry. It’s a reminder we can relate and support each other in a way others can’t. (LA is a quirky outlier, though. Our preschool asked if either parent worked on-set as part of their emergency questions.)

For me, having a toddler has motivated me to start something new: a blog about kids and sound called Sound Is Fun. There’s a lot of interesting research about sound relating to kids that I had never heard before in the audio industry. For example, did you know children under the age of 5 are more at risk of hearing damage than adults? Since their ear canals are shorter, the sound pressure level is actually 10 dB higher. Background noise affects test scores and learning for kids and teens and it affects how toddlers learn language (tip: toddlers need dialog and vocals much clearer than an adult would for intelligibility). There is a lot to be explored in this area and I’m looking forward to learning more about it.

 

The Importance of Good Production Sound

From a post-production perspective

In a tv show or movie, the dialog is the core of the mix. Music, sound effects, and Foley add interest and excitement, but it all fundamentally works around dialog. Dialog is typically how we learn the characters’ names, their relationship to the other characters, and what challenges each character faces. We learn what the story is about and watch that story develop through dialog.

You could argue dialog is the most crucial element of film and tv sound. You can remove sound fx or music from a movie, and you’ll still have a playable movie (maybe not the most interesting movie – but you can watch it). If you remove the dialog track, it would be a tech problem – not a movie.

Poor dialog quality (or mix) can be the difference between the success and failure of a film, too. If you can’t understand what anyone is saying, how long would it be before you watch something else?

Even though dialog is clearly significant, you’d be amazed how many projects have poor (or very poor) production sound. I know the problem isn’t the sound people being hired. I can often tell just by listening to mics whether they had a sound mixer/boom op or not. The problem is the projects that didn’t hire the sound crew necessary to do the job right. The problem is the gear needed for the job that production didn’t want to pay to rent.

The basics of production microphones

To capture dialog, there are two primary types of mics you’ll see in a professional setting: boom and lavalier mics. Here’s how they are ideally used:

Lavalier mic (or lavs). This is a small mic placed on the body. In an ideal situation, everyone with a speaking line will wear their own lav mic.

Boom mic (sometimes called a shotgun mic) or hypercardioid mic. These mics are highly directional (picking up whatever it is pointed at and rejecting sounds coming to the sides of the mic). With proper placement (by a boom operator), these mics do an amazing job at capturing the body of the voice, articulation, and ambience in a way that sounds natural and balanced.

Production sound mixers aren’t limited to these microphones. Many get creative to capture the sound they’re looking for (and remain hidden from cameras). That’s one of the fun parts of the job.

Some ways projects cut corners that negatively affect dialog quality

If a project has poor production sound, there’s a number of consequences for post-production

It adds expenses to post-production sound to fix problems created by production sound.

Time/budget is taken away from other areas of post-production sound. It’s more time fixing problems and less time enhancing or doing creative work.

When there’s only one lav covering multiple people (or a boom covering on-mic and off-mic characters at once), it takes a lot more time and detail work for a re-recording mixer to balance. One person will sound close/present and loud, and the other will sound off-mic/distant and softer. The way to make the two sound alike is to take the person who sounds good and make them sound crappier to match.

When lav mics are placed poorly, there can be lots of weird body resonances that take time and work to EQ. There might not be any high end in the mic to bring out. If there’s any sort of cloth rubbing on the mic, clothes noise, or jewelry, it takes time to decrackle and denoise, and there’s no guarantee it will fully come out with processing.

When someone without sound experience is placing mics and setting levels, it can lead to extra work in post-production to correct issues such as low gain, hiss, and distortion. Booms that are placed too close are often sibilant and need extra de-essing work. A re-recording mixer could spend hours correcting something that would have been a couple seconds adjustment on set by a sound person who knew what to listen for.

When a camera mic (a boom attached to a camera or a built-in microphone) is used, the mic is usually much too far away from the source. It takes a lot of work (de-noise, de-verb, etc.) and the end result is usually still poor quality sound. Camera mics often don’t sound professional, and that’s why a lot of professionals in post-production pass on projects with only a camera mic.

Noisy locations mean noise reduction which means extra time needed for an editor and mixer. If the noise is inconsistent (like wind on a mic), it can also be a challenge for a picture editor also who might be hearing the noise come and go in their edit. Some location noise is unavoidable, but that’s where having an experienced sound mixer and boom op can attempt to minimize the problem.

Needing ADR. The cost of an ADR studio and engineer, bringing in actors, etc. can get pricy very quickly. The #1 note I’ve heard in ADR sessions (from directors, producers, and actors) is the actor’s performance in the studio doesn’t match what they did on set. It feels stale or forced, or it just doesn’t match the feel or intensity. It’s a challenge even for some major stars. Then, you get to the challenges of matching ADR (sound-wise). Some actors are amazing with ADR (and there are engineers who do a brilliant job matching sounds from on set) but what if the whole ordeal could have been avoided?

The reality of production sound

As a re-recording mixer (and sound supervisor), I get approached with a variety of projects (from amateur to indie to professional). If it’s something I’m potentially interested in, I ask for a sound sample. I ask what mics were used on set. It’s sad to turn down projects because of poor production audio when it looks great, has an interesting story, and has great people behind it. These projects clearly put time and effort into lighting, cinematography, and capturing beautiful shots. If you close your eyes, you would think it was a home video captured from across the room.

I empathize with filmmakers, and I see how these choices can happen. Even some professional filmmakers pay out of pocket and borrow equipment and ask for favors to get their passion projects made. The majority of films made today don’t have the financial support of a studio. We’re in an era where Kickstarter is the financial backing for a short or indie film. Directors produce their own films then pay even more money to be considered for film festivals. It could be a year or more before a film is even considered for a distribution deal. There are a lot of risks and never a guarantee of a return.

Poor audio quality (and especially dialog quality) affects a film’s ability to get into film festivals, get distribution deals, and the ability to be broadcast. At the end of the day, that’s why production sound is worth the investment. Why mess around with the most crucial element of film and tv sound?

 

First to Record Elvis – Marion Keisker

“Marion Keisker MacInnes (September 23, 1917 – December 29, 1989), born in Memphis, Tennessee, was a radio show host, station manager, U.S. Air Force officer, and assistant to Sam Phillips at Sun Records. She is best known for being the first person to record Elvis Presley on July 18, 1953. Keisker had a vibrant career in broadcasting, made inroads for women in a male-dominated media industry, and became an activist in the burgeoning women’s rights movement.” – Sun Record Company website

Radio years

Marion’s radio debut was in 1929 (at age 11) on WREC in Memphis. She attended Southwestern College where she studied English and Medieval French and graduated in 1938. She was married in 1939 and had a son before divorcing in 1943.

Marion went on to become one of the best-known female radio personalities in Memphis where she worked at virtually every station in town. By 1946, she was hired full-time by WREC where she hosted a daily talk show, “Meet Kitty Kelly.” Management suggested her show be a “woman’s program” based around homemaking, beauty or storytelling for children. She refused, wanted to make a show that interested her generally and not exclusively around her gender.

At WREC, Marion wrote, produced, and directed 14 other programs. She worked on a weekly music show (which broadcast big bands) where she met Sam Phillips. Sam was a broadcast engineer and on-air personality for WREC. Sam had ambitions to open a recording studio and asked Marion to come work for him (as his assistant and studio manager). Marion, a single mom who knew little about music, wanted to help Sam fulfill his vision.

Memphis Recording Service: The Birthplace of Rock ‘N’ Roll

Sam and Marion were together when Sam discovered the empty building at 706 Union Avenue he wanted for his studio. “With many difficulties, we got the place, we raised the money, and between us we did everything,” Marion recollected in an interview. “We laid all the tile, and we painted the acoustic boards. I put in the bathroom; Sam put in the control room – what little equipment he had always had to be the best.”

The studio, which opened in 1950, was named Memphis Recording Service. Marion was working part-time at WREC alongside her duties at the studio (as well as Sam’s record label, Sun Records, when it opened in 1952). In a later interview, Marion said of the studio, “I scrubbed the floors, did the publicity, the works.” While she was sometimes referred to as secretary, she said, “it’s ok if they’ll also say I was office manager, assistant engineer, and general Jane of all trades.”

Sam’s business card carried the motto, “We record anything–anywhere–anytime.” Sam’s vision was to record and produce black musicians – a progressive attitude for the time. What’s considered by some to be the first rock and roll single, “Rocket 88,” was recorded and produced by Sam in 1951 (it hit number 1 on the Billboard R&B chart). Blues and R&B artists like B.B. King, Howlin’ Wolf, and Ike Turner recorded at the studio in the early 1950s.

The studio later attracted rock and roll, rockabilly, and country artists like Johnny Cash, Carl Perkins, Roy Orbison, and Jerry Lee Lewis. More on the studio’s technical setup can be found here.

The start of Elvis’s career

On Saturday, July 18, 1953, Elvis Presley stopped by the studio to make his first demo recording. Marion was the first to meet him, and the story has become folklore with Elvis fans. Marion asked, “What kind of singer are you?” Elvis said, “I sing all kinds.” Marion asked, “Who do you sound like?” He responded, “I don’t sound like nobody.”

Elvis recorded two songs on a 10” acetate disk, “My Happiness” and “That’s When Heartaches Begin” for around $4. There’s some dispute on who did the recording (more on that later). By Marion’s account, Sam was out of the studio when Elvis arrived, so she operated the studio’s Rek-O-Kut direct to disk lathe and also ran the mono recorder. Marion, who kept notes on artists for future opportunities, wrote next to his name in the studio’s records: ‘Good Ballad Singer – Hold.’

Marion tells her side of the story recording Elvis

 

The next summer, Sam needed a singer for a song called “Without You,” and Marion encouraged him to try Elvis. While Elvis wasn’t right for the song, it opened the door to singing other tunes for Sam. Elvis was then introduced to a friend of Sam’s, guitarist Scotty Moore, and bassist Bill Black. On July 5, 1954, the three were in the studio recording. Elvis’s first record came from that session (“That’s All Right” and “Blue Moon of Kentucky”), and the songs were on the radio less than a week later. Elvis was 19 years old, had never played a professional gig, and hadn’t played with his bandmates until that session.

 

Another video of Marion talking about the studio.

All-women radio station

On top of working at the recording studio and record label, Marion helped Sam launch WHER-AM, the first all-female radio station in the country. Both talent and staff were almost entirely women. WHER launched in 1955 with Marion being the first voice heard on-air. She read the news for two years at the station. Sam’s wife, Becky, was one of the first DJs at WHER.

Air Force

Sergeant Elvis Presley With Marion Keisker

After her relationship with Sam became tumultuous, Marion left her job in 1957 and joined the US Air Force (where she was offered a direct commission as captain). After training, she was assigned to Vance Air Force Base in Oklahoma where she was the only female officer other than nurses. She was transferred to Ramstein AFB in Germany where she was Commander of the largest armed forces television facility in the world.

At the television station, American TV programs were copied and shipped overseas weekly. Staff members were responsible for the news, weather, and sports. According to the Air Force’s Historical Support Division, “German television sets could not receive the station because they could not pick up the MHz frequency. German radios, however, could tune in to American broadcasts from the American Forces Radio Network. Many Germans learned English by listening to the Armed Forces Radio Network.”

In 1960, Army private Elvis Presley was in Germany doing a press conference when he stopped to say hello to one of the few women in the room, Captain Marion Keisker MacInnes.

Elvis told her, ‘I don’t know whether to kiss you or salute!’ She responded, ‘In that order.’ She was reprimanded by an army captain for over-familiarity with a noncom. Elvis defended her and said, ..’ we wouldn’t be having a press conference if it weren’t for this lady.’ (https://www.elvis.com.au/presley/marion-keisker.shtml)

Marion went on to serve at Patrick Air Force Base in Florida (Cape Canaveral is controlled and operated by this base). She was stationed there during a lot of the space activities of the 1960s including manned and unmanned space programs.

Marion retired from the Air Force in 1969 after 14 years of service and returned to Memphis where she became a key figure in the local women’s rights movement.

Women’s rights advocate

Marion was co-founder and president of the Memphis chapter of the National Organization of Women. She fought to change the classified ads in the local newspapers so jobs would not be separated by gender. She was a member of the Women’s Media Group where she fought discrimination against women in the media.

In the 1970s and 1980s, she was known for her broadcasting and theater work in Memphis. Marion frequently wrote letters to the editor to address issues of discrimination against women. Marion died on December 29, 1989, after a long battle with cancer.

Elvis recording controversy

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Marion’s claim to be the first to record Elvis dates as far back as 1955. Her story did not waver (other than minor details) from that time until her death in 1989. Conversely, Sam didn’t comment about the recording until 1979. In 1986, Sam Phillips did an interview with Rolling Stone Magazine where he said of the recording, “Well, I would love to say Marion did it. She did an awful lot for me, man. I mean we painted floors together. I wouldn’t take anything away from Marion Keisker. And I think she made the statement inadvertently. I don’t want to make Marion look bad on the thing. I wish you’d just drop it, ’cause I don’t care who it was. But it was simply me. That’s all.”

Author Peter Guralnick, who was friends with both Sam and Marion, discusses the controversy in his 2016 book, “Sam Phillips: The Man Who Invented Rock ‘n’ Roll”:

To test Sam’s contention that Marion had never recorded anyone in that studio, I tried without success to find someone she had. I spoke to numerous people familiar with the Sun operation over the years, and all agreed from what they knew of Marion and the technical operation of the lathe, that not only could she have operated it, she probably did. But none could recall ever seeing her do so. I tried to contact her son, who she said was frequently in the studio with her, but was unable to get a response from him. I even asked Marion if she could suggest someone I might talk to if she could give me the name of someone she had recorded—which I thought could at least settle the equipment question once and for all—but although we remained in frequent contact right up until her death, she never directly addressed the question. And so I am left with my own discomfiting conclusion. . .

All I can offer by way of explanation is Marion’s view of memory as a fleeting and fungible thing. “I’ve really become very much conscious and preoccupied with the subject of memory,” she said to me one time. “How subjective it is, how protective it is. It wasn’t that we didn’t know that things were happening, it’s just that there wasn’t enough time and energy [to write it down]. So I don’t know, it’s sort of like, whatever I may have suggested, it’s quite possibly not accurate.

Marion’s legacy

While it’s probable that Marion Kreisker could add “tape op” to her job duties at Memphis Recording Service/Sun Records, there are no known witnesses to her actually doing it. But, both Sam Phillips and Elvis Presley publicly expressed their gratitude to Marion – Elvis saying more than once Marion was a pivotal person in his career and Sam acknowledging many times he couldn’t have done it without her.

Even with those accolades, Marion Keisker is often presented in the Sun Records story as merely a personal assistant or secretary to Sam Phillips. While Marion has been recognized by women’s rights organizations, Elvis historians and fan clubs all over the world, her contribution to the audio and radio community has largely gone unknown. We would like to recognize Marion Keisker as one of the pioneers of women in our community.

“I think that if women stand behind women – both women as an audience, women as listeners and viewers, and women as co-workers within the broadcast field – we’d just be supportive and give each other a little encouragement, it would make all the difference.” Marion Keisker MacInnes

The Elvis record today

In 2015, Jack White anonymously purchased the acetate disk of Elvis’s 1953 recording in an auction for $300,000. The recording was digitally transferred by Alan Stoker. A video of the process is here

 

 

Further reading:

Did Marion Keisker Record Elvis? (A more in-depth analysis by April Tucker)

Book: Sam Phillips: The Man Who Invented Rock ‘n’ Roll – Peter Guralnick

The Anything but Ordinary Life of Marion Keisker MacInnes ’42

Jack White Has Elvis Presley’s First Recordings Digitally Transferred

WHER: 1000 BEAUTIFUL WATTS, PART 1 (Kitchen Sisters podcast)

 

 

Visit:

Sun Studio in Memphis, TN

Memphis Recording Service replica at The Musicians Hall of Fame Museum (Marion Keisker was a Source Foundation award recipient in 2009)

Special thanks to Peter Guralnick, Jon Hornyak, J M VanEaton, Maureen Droney, Wes Dooley, and Billy “The Spa Guy” Stallings, and Air Force Historical Support Division

 

Find More Profiles on The Five Percent

Profiles of Women in Audio

 

Film Score Mixing with a Team

I was recently at the Banff Centre for Arts and Creativity in Canada to supervise the film score mix of a three-part documentary series (by filmmaker Niobe Thompson and music by composer Darren Fung). We needed to mix over 100 minutes of music – nearly 200 tracks of audio – in about a week. Luckily, we had a large crew available (over ten people and three mix rooms), so we decided to work in an unusual fashion: mixing all three episodes at the same time.

Normally you have one mixer doing the whole score working in the same mix room. Even if he/she mixes on different days (or has assistants doing some of the work), chances are the sound will be pretty similar. It’s a challenge when you have ten mixers with different tastes and ears working in different rooms with different monitors, consoles, control surfaces, etc. What we decided to do was work together for part of the mix to get our general sound then let each group finish independently.

The tracks included orchestra, choir, organ, Taiko drums, percussion, miscellaneous overdubbed instruments and electronic/synth elements. It was recorded/overdubbed the week prior at the Winspear Centre in Edmonton, Alberta. The Pro Tools session came to us mostly edited, so the best performances were already selected, and wrong notes/unwanted noises were edited out (as much as possible). Our first task was to take the edited session and prepare it to be a film score mix session.

When mixing a film score, the final music mix is delivered to a mix stage with tracks summed into groups (called “stems”). For this project, we had stems for orchestra, choir, organ, taiko, percussion, and a couple of others. Each stem needs its own auxes/routing, reverb (isolated from other stems), and record tracks (to sum each of the stems to a new file). I talk about working with stems more in this blog: Why We Don’t Use Buss Compression.

Once the routing and tech were set, we worked on the basic mix. We balanced each of the mics (tackling a group at a time – orchestra, choir, organ, etc.), set pans, reverbs, sends to the subwoofer (since it’s a 5.1 mix for film). In film score mixing, it’s important to keep the center channel as clear as possible. Some tv networks don’t want the center channel used for music at all (if you’re not sure, ask the re-recording mixer who’s doing the final mix). From there, our strategy was to polish a couple of cues that could be used as a reference for mixing the rest. Once our composer gave notes and approved those cues, we made multiple copies of the session file – one for each team to focus on their assigned portion of the music.

Every project has its unique challenges even if it’s recorded really well. When you’re on a tight time schedule, it helps to identify early on what will take extra time or what problems need to be solved. Some parts needed more editing to tighten up against the orchestra (which is very normal when you have overdubs). When the brass played, it bled into most of the orchestra mics (a very common occurrence with orchestral recording). There are usually some spot mics that are problematic – either placed too close or far, pick up unwanted instrument noise, or too much bleed from neighboring instruments. Most of the time you can work around it (masking it with other mics), but it may take more time to mix if you need to feature that mic at some point.

What really makes a film score mix effective is bringing out important musical lines. So, the bulk of the mix work is focused on balance. I think of it like giving an instrument a chance to be the soloist then go back to blending with the ensemble when the solo line is done. Sometimes it’s as easy as bringing a spot mic up a few dB (like a solo part within the orchestra). Sometimes it takes panning the instrument closer to the center or adding a bit of reverb (to make it feel like a soloist in front of the orchestra). Mix choices are more exaggerated in a film score mix because ultimately the score isn’t going to be played alone. There’s dialog sound fx, Foley, and voice-over all competing in the final mix. On top of everything else, it has to work with the picture.

Film score mixing is sort of like mixing an instrumental of a song. The dialog is the equivalent of a lead vocal. I encourage listening in context because what sounds balanced when listening to the score alone may be different than when you listen to your mixdown 10 dB and with dialog. Some instruments are going to stick out too much or conflict with dialog. Other instruments disappear underneath sound fx. Sometimes the re-recording mixer can send you a temp mix to work with, but often all you have is a guide track with rough mics or temp voice-over. Even with that, you can get a general idea how your mix is going to sound and can adjust accordingly.

One unique part of this project was the mix crew was composed of 50% women! Our composer, Darren Fung, put it well when he said, “This is amazing – but it should just be normal.”

Equus: Story of the Horse will debut in Canada in September 2018 on CBC TV “The Nature of Things.” In the US, Equus will air on PBS “Nature” and “Nova” in February 2019. It will also air worldwide in early 2019.

Score Mixers: Matthew Manifould, Alex Bohn, Joaquin Gomez, Esther Gadd, Kseniya Degtyareva, Mariana Hutten, Luisa Pinzon, Jonathan Kaspy, Aleksandra Landsmann, Lilita Dunska

Supervising mixers: James Clemens-Seely and April Tucker

Karol Urban – Sound and Storytelling

Finishing the Mix

Karol Urban CAS MPSE (Grey’s Anatomy, New Girl, Station 19, Band Aid, Breaking 2, #Realityhigh) re-recording mixer, has built a diverse list of mix credits spanning work on feature films, TV series (scripted and unscripted), TV movies, and documentaries over the last 18 years. Describing herself as “part tech geek and creative film nerd” she enjoys using her language skills to work in both English and Spanish.

Karol holds a BS from James Madison University in Audio Post Production from the School of Media Arts and Design, is on the Board of Directors for the Cinema Audio Society (CAS), is co-editor of the CAS Quarterly Magazine, and serves on the Governor’s Peer Group for Audio Mixing for the Television Academy.

While she is incredibly passionate about telling stories through sound, technology, and the art of the craft, her favorite aspect of her position is “the team sport of filmmaking and television production.”

Her enthusiasm and energy for the job help her retain a high work ethic. She is known for being a hard worker in and out of the studio.

What was your path getting into sound?

I was sight impaired as a child and benefited greatly from surgery. I still, however, have problems with depth perception and naturally gravitate toward sound as my primary sense of distance and spatial location.

I studied dance, piano, and voice as a child and went to the Governor’s School for the Performing Arts for high school. It is a public, county-supported, audition-based high school with a focused curriculum on the arts.  I was fortunate to compose and record in my first recording studio there for the first time at the age of 13. I have been hanging out at one studio or another ever since.

Truthfully, I never wanted to perform. But sound and storytelling always fascinated me and held my attention steadfast.  And I have always obsessed over the movies and loved narrative television. When I discovered you could work in sound, not necessarily music, and in sound for picture, I knew what I was going to do with my life.  Every big move in my life I have made since has been to earn the next opportunity to tell a story through sound for picture.

I graduated high school a year early and went on to Virginia Tech at 17 where I took a lot of audio engineering classes. I transferred to James Madison University and majored in the School of Media Arts and Design with an audio concentration and minored in the music industry.  I left school with the clear goal of becoming a re-recording mixer.

If you had to pick your favorite type of content, role or project what would it be and why?

Personal Sound Assistant Sync

The collaborative aspect of what we do is to me the most precious, as a result, I love to be a part of larger teams as the dialog and music re-recording mixer. While it can be fun to do a single-person mix, especially if you have a very creative and collaborative producer or director, I am truly in heaven when I have a creative team behind me.  Bring in the party. I love to craft the story as a collective.

I don’t really have a favorite genre. I love action and sci-fi, and I adore thrillers. Police procedurals are fun. But comedy and drama can be amazing too. I really enjoy the diversity of genres. It widens my toolset. Basically whatever genre I haven’t mixed in a while is my current favorite. I really do love it all.

The creative problem solving and technical aspect of cleaning and repairing dialogue is enjoyable, but I also love the subtle use of dynamics, reflections, and frequency details in dialogue mixing which can help you feel as if you are eavesdropping on a secret or hearing someone lose their composure. It is sneaky in that good dialogue mixing is rarely noticed while it is being most effective.

I also studied classical piano, voice, and composition for many years. I love music. Being able to craft the music into the final mix is a real honor and joy.

That’s why the dialogue/music re-recording chair feels like home.

A lot of people in post-production sound specialize in a single role (like dialog mixer, sound designer, etc.). How has it helped your career to not focus on one particular niche? Or, do you think there is an expectation now to be versatile?

I began my career in the mid-Atlantic region of the East Coast.  There are people who work in post sound are often asked to perform all the roles (Foley recording, narration/ADR recording, Foley/ADR cueing, dialogue editorial, sfx editorial, and re-recording mix).  Even if you were not working on a project as a single person, you and your team would often change roles to suit the schedule or client preferences. It is a different market for sure.

But, when I first got to Los Angeles, folks would advise that being a jack of all trades does not make you qualified to be a master of anyone. When I looked inside myself, I found that I was truly a dialogue-centered individual and macro thinker. I am an extrovert.  I also love the subjective discussions and explorations that occur on the dub stage. All these aspects helped me excel as a dialogue and music re-recording mixer.

But, over the last eight years, I’ve noticed that the ability to diversify is becoming more valued in LA. In this way, I may have chosen the perfect time to come to LA, with a clear, specific goal on what I prefer to center my focus on, but enough diverse experience and knowledge in multiple fields of post sound to be usefully skilled. I gladly switch roles when needed; a change is often good for perspective.

Can you talk about transitioning from working in DC to Los Angeles? Since you didn’t have a job lined up in LA, how did you decide it was time to move?

I am a true believer in the concept that knowledge is power. I had reached a point in DC where I was feeling a little stagnant.  I wasn’t learning as much, wasn’t experimenting as much, and wasn’t challenged enough. I was struggling to find opportunities where I could make myself wonderfully uncomfortable with a challenge. I was searching for mentors.

I found a short, small contract in LA and left a job of 10 years with crazy benefits, paid vacation, and a very decent salary to seek out the challenge. Finding a gig, even one as short as a 3-month contract, while on the other side of the country seemed like a sign.

At the time I was frightened that I wouldn’t be capable of competing in such a large and complex market.  But I knew I would never stop wondering “what if.” Once a few months passed, and I took a couple of professional punches to the face, I recognized I had learned a ton and began noticing a difference in my work. I got excited. There is no other option other than success. Moving to LA has proven to be the most wonderful adventure I have ever had in my life. I love it here. I love the market, the challenges, and the ever-changing, seemingly endless possibilities. There is so much to learn and grow from here. I am grateful.

Can you walk us through an average work week for you? How many hours are you working, spending outside the studio on other work-related demands, etc.?

The amount I actually mix depends on the projects I am on. Sometimes it is 16 hour days and six-day weeks other times it might be two days a week for 9 hours a day. Production schedules move erratically and the day is not over when it is scheduled to end or when you are done… it is over when the client feels whole, and they are done.  My life is a continual game of scheduling Jenga. The terrain is insane. It is awesome and exhausting.

When I am not in the chair mixing, I am still working. Mixing is only part of the job.  I try to be a resource for others as much as possible. I give back to my community through volunteer service in the MPSE, CAS, & TV Academy, edit the CAS Quarterly publication, meet with industry folks new to town, and of course, establish new relationships in the community.  It is a rare day off when I don’t meet up with someone, watch a tutorial on new technology, or volunteer on a project. I keep an ear open for any industry positions available and try to recommend people in my network that I know can tackle the duties and forward their careers.  It is all-encompassing, but I love what I do and I simply never tire of the hustle. Don’t get me wrong, there are days or weeks where I am truly exhausted, but I never dream of doing anything else. I want to be the best I can be, and I feel like I have incredible joy ahead of me in that I have much more growing to do. I am not even close to done.

What are the differences between mixing documentary/reality and scripted?

Depends on your project and your client.

There are certainly workflow and logistical differences, and there also tends to generally be a larger expectation of detail and desire for the school of perspective mixing in scripted media. But the core of what I do is really only made different by the client’s desires and the needs of the film/project.

I certainly will repair, clean, and fit the spec. But the true value in having a re-recording mixer is that you have a professional who is a life-listener and skilled craftsperson. We study and develop sound as a storytelling tool that can steer the minds of the viewers. I certainly have had projects of all genres that demand and expect narrative storytelling in their mix.  I have also had many projects of all genres that look to me for technical audio triage and to emulate their temp track. It is less genre-specific than project-specific.

Can you explain how a 2-person mix works?

 

Karol and Steve Urban on the movie BFFs

There are many ways to work. It depends on the team, the technology, and the project’s scheduled mix time. In the end, however, the goal is to make sound decisions and become four hands and two minds working with the singular focus of intensifying the story through sound. It really is a wonderful way to work.

On a 2-person mix, what are the challenges of working with a mixer you haven’t mixed with before?

Sometimes you don’t know the perspective or tastes of your partner when you are newly paired or the tempo at which they need to work. You have to learn the sensibility of your partner as soon as possible.  Luckily most folks who mix in multiple-seat dub stages are very collaborative and have the ability to morph to the style that works with the team and serves the director or producer. I have certainly been made aware of other ways of looking at things that ended up being the right choice for the project and client at the end of the day.  This difference of perspective can be a complexity and/or a gift.

You’ve mixed over 100 episodes of Grey’s Anatomy. What are the challenges?

We suffer from a lot of set noise as there is a lot of busy scenes with lots of background action…IV stands, gurneys, and of course, paper medical gowns.

You have a reputation for having an incredible work ethic, drive, and energy level. How do you maintain that level of focus? How do you not burn out?

Wow.  That’s a crazy question.  It blows me away that I have a reputation at all. I just keep swimming.

I have had a very specific and pointed goal for a very long time to be a re-recording mixer. It started as soon as I knew the job existed. I knew it was what I was supposed to do. I never took a lot of electives in school or tried a lot of different things professionally because this goal was what I knew I wanted specifically.  I knew it was competitive and I knew I wouldn’t generally look like or come from the same places that a lot of my peers would. I grew up in a town that simply doesn’t have a substantial market for this craft. I knew it was a different world and I was going to have to break in.

Practically every extracurricular activity, club, or group I have participated in has been focused on trying to be in this world. Sound makes sense to me and communicating by putting people in sound spaces is pretty amazing and evocative. I am always trying to make myself worthy and valuable to the opportunity in front of me.

What skills are necessary to do your job?

You have to be at least mildly obsessed with detail, technology, and storytelling. Our jobs are not sprints; they are marathons. You will watch a reel or episode over and over and over again for days, sometimes weeks.  You must remain present and have the ability to fall back into the perspective of a first-time viewer but also switch quickly to the mind of a mixer. You have to be able to see (and feel and hear) the effect of what you are doing while also seeing possibilities.

It is also very helpful to like people and have no ego. It can be hard sometimes because you have to emotionally experience something in order to create and having that emotional response rejected can feel personal. But in the end, you are completing the vision of your director or producer and creating their film/show. You should understand that a person may be inspired by your suggestion at times but may also feel something completely different. Notes are not criticism. They are opportunities.

What are your favorite plugins?

I am loving the Pro Fabfilter Q2 and De-esser right now.  I also love my McDSP SA-2 and NF575. I am still a sucker for Audio Ease’s Speakerphone, and PhoenixVerb is pretty amazing.

What technology are you excited about right now?

I love the new immersive formats. I really feel a naturalness when I hear an environment in Atmos.  And I love the panning precision and full-range reproduction.

What have been the challenges for you as a woman in the field?

It is getting so much better. I have definitely found myself in moments of overt creepiness and absolute inappropriateness. But as the years have gone on whether it be because we as a society are becoming more progressive, other women have paved the way, or because I have become more established, it has gotten much, much better. I just keep forging ahead. I don’t give that crazy a lot of focus. The best thing I can do for equality is to be successful as a woman and be a force for equality by treating everyone around me the way I would want to be treated.  I try to lift others up who share the love of what we do, and I take no mind in their gender, race, or creed.

I still have to discuss my gender as an anomaly from time to time, almost always on a new job and have to occasionally educate people on my knowledge and fandom of a diverse range of genres such as action, horror, and sci-fi. Because as a woman I am often thought of as a strictly romantic comedy or drama person.

But I do have to take care to go out of my way to get to know my co-workers and let them know they can be comfortable around me and that they can be confident that I am an assertive individual. People don’t walk on eggshells around me because I will let someone know if I am uncomfortable or disagree. I hold no grudges and pull no punches. I have been set straight once or twice in my life when I have said something I thought was harmless that had no presumptions behind it that accidentally affected someone in a negative way. We all need to be open to learning from one another without fear or pride. I do believe most people are intrinsically good.

It is paramount to respect your coworkers (male and female alike). While I am aware of situations through the years where I have not been hired because I am a woman or where criticism has been very blatantly gender-biased, I know I am also here in my dream job because of all the wonderful folks, the majority of whom are male, who have given me a shot, had confidence in my abilities and welcomed me into the fold.

It is a weird landscape, ladies.

What advice would you give women in our field?

Be assertive, persistent, and consistent. Respect the contributions of everyone around you from the valet service to reception to account management to your engineer. Show respect and act respectfully. Expect the same in return.  Be humble but also speak and act with confidence and kindness. Some folks really do not recognize what they are saying. Some are uncomfortable or culturally insensitive without knowledge of their actions. Ignorance does still exist. Some folks lack perspective and understanding without intending ill will.  Many people who are considered notoriously challenging that I have worked with were not an issue with me at all because if I had an issue, I stated the issue, explained my issue, asked for a change in behavior, and then dropped it from my memory and became a friend and advocate to them. And while I am not so ignorant or smug as to say it doesn’t matter what others think or do (There is real malice in the world.), I do believe social transformation happens individual by individual. We can be seeds of change by keeping our decisions untarnished by the poor actions of a few and giving each new individual in our world the opportunity to be wonderful.

I believe in equality.  I can’t wait to work in a world where we don’t have to support each other as minorities but we can just support competent, talented artists and craft people and diversity will naturally take place.

If you were to guide someone trying to get into post-production today what advice would you give? What would you advise to find work and build a career?

Don’t wait for someone to give you permission to do what you want to do.  Even if it is for little or no money, get in there. Until you have a professional-level skill to offer, you need to be doing what you can to acquire it. Participate in your community, seek mentors, seek other folks coming up, collaborate, create, rise, and lift up others. Remain open to life lessons. The universe has a lot more opportunities to reward you with when you put yourself out there and participate.

 

How to Mix Using Multiple Reference Monitors

And not drive yourself crazy

When I first started mixing, it sometimes felt like I was redoing my work over and over until I hit my deadline and was forced to stop. My mix process back then was mixing through my main speakers (full-range) then switching to small speakers for a pass. Then, I’d switch back to my main speakers and find a totally different set of problems. I’d do a pass-through a third set of speakers, and it’d open up another can of worms.

It was very hard to trust my mix decisions. I didn’t trust the rooms I was working in. I didn’t trust my speakers. I sometimes questioned my ears or ability. When there’s that much doubt how are you ever able to make a decision? You can’t. Constantly questioning what is “right” slows down the mix process severely.

From a mixing perspective, nearly every room is flawed in some way. There’s room resonances, bass management issues, less than ideal speaker placement, noise, reflections, or phase issues. Even a room that’s tuned by a great acoustician and considered flat can have 6dB variance or more! The only way to trust a room (or monitors) is to accept a room for what it is.

First and foremost, it helps to reduce as many changing variables as possible. Mix as much as you can in the same room using one set of references monitors. Think of it as your “home base.” The goal is to have a setup that you trust – not because it sounds amazing but because you know its quirks and flaws and strengths.

As you mix, make a mental note of things you notice, like, what frequencies are you always EQing? When you pan, is the imaging clear or muddy? Critical listening is about observation without judgment. Once you make judgments (especially that a mix sounds better or worse depending on the environment, plugin, etc.) it can turn into a psychological game. This is when you start questioning your speakers, room, and yourself.

Some of the best advice I’ve ever received about mixing is “mix, however, makes you comfortable.” Auratones speakers (a standard found in many post-production mix rooms) make my ears ring, so I don’t use them. If I mix through a television set, I listen at the same level I listen to tv at home. I quit mixing full-range at 82 dB (which I find uncomfortably loud sometimes) and closer to 78 dB or even lower on occasion. What I gain in confidence by listening at a comfortable level far outweighs what I lose sonically (by not mixing at the nominal calibrated level for a mix room).

Working in different rooms and monitoring situations can be used to your advantage. When I’m working on a film, I sometimes prefer to edit on headphones (especially to treat pops, clicks, unwanted noises). I like to do my detail EQ work and noise reduction in a room with near-field monitors (like a home studio). This allows you to hear detail that might be lost working in a theatrical mix stage. If I can work on a theatrical stage, that’s the best place to deal with bass management (like mixing to the subwoofer) and mixing in 5.1.

In post-production, we don’t just change monitors, but we sometimes change rooms completely. On top of it, the final mix might be going to a movie theater, television (Bluray, Video on Demand), and eventually online (to laptop or cell phone listeners). We’ve got 5.1 and stereo to consider (or even deeper into 3D Immersive Audio). Many projects don’t have the budget to do separate mixes so sometimes you have to make decisions that are good for one listening environment and bad for another. I find as a mixer I’m happier if I do one mix that I am really happy with versus trying to find a middle ground. I tend to cater to the audience that will have the most views.

It’s good to ask yourself, “what am I trying to achieve by changing monitors?” I don’t change monitors anymore unless there’s a specific reason, such as:

There’s definitely value in changing how you listen. I change my listening level a lot when I’m mixing film scores to hear how the mix sounds in context against dialog. If I’m mixing in 5.1, I might switch to the stereo to see how something I’ve mixed translates that way. I might listen through a tv or my phone if there’s a specific question or need for it.

A big part of learning to mix well is learning how to mix poorly, too. How often do you go back to an old mix and think, “that really sucked!” but at the time you thought it was great? We do what sounds “right” until we find something new that sounds right. There are times you have to accept that your mix is the best you’re going to do that day. Tomorrow is a new day, a new mix, and a chance to do something different

How to Subcontract work

There are a number of good reasons to subcontract work. Subcontracting allows you to do more work than you could on your own, to spend less time on tasks you don’t want to do, or to hire someone to do a task better than you can.

What qualifies as subcontracting?

Anytime you pay someone else to do part of a job you are hired to do; you are subcontracting. If you’re hiring an assistant for a gig (and you are paying – not the client), you are subcontracting. Whether you’re paying a sound editor or a mastering engineer, when the client is writing you a check that covers everyone’s costs, you are subcontracting.

Tips for subcontracting

The most important part: let your client know. Be transparent about the fact that you’re hiring help. Generally, if there’s a good reason for it, there won’t be a problem. If you’re working an event, you don’t want anyone asking, “who’s this and why are they here?” If a client is asking you a question about work someone else is doing, you don’t want to be caught off-guard not knowing the answer because of someone they don’t know about.

Put your subcontractor’s deadlines and rates in writing. It doesn’t have to be a formal contract – even a simple email like, “Thanks for helping with this project. Like we talked about, my budget is xx, and I’ll need a Pro Tools session from you by Friday morning.”

Pay people fairly and pay on time. If you wouldn’t want your boss keeping half of your pay and doing none of the work, don’t do it to other people.

Don’t undercut yourself. It takes time to handle logistics, communication, and other tasks to keep your subcontractors working and your clients informed. Keep track of these hours so you can work it into your budgets.

Be available for questions and help. When someone is working for you, they want you to be happy with their work. Some people need more support than others to get the work done.

Don’t subcontract lightly. If you’ve made a commitment to a client then subcontract because a better gig came along, it can reflect poorly on you (unless it was planned/discussed before committing in the first place).

Know when you should pass the gig to someone else vs. subcontracting. If you’re not going to be involved, someone else is doing all the work, and they’re not using your gear or studio it might be easier (and less liability) to have them work/get paid directly.

Hourly or task rate?

The only time I subcontract at an hourly rate is if the client is paying hourly, too. If I need an assistant for a 4-hour gig and it goes into overtime, I want myself and my assistant to get paid fairly for our extra time. Most of the time when I subcontract it’s a set price to complete a task by a certain deadline. They can work whatever hours and pace they want (day or night) as long as the work is done when I need it. I have a pretty good idea (based on experience) how long it would take me to do a task so I usually set rates based on what I would reasonably expect to get paid to do the same job.

The reason I don’t do hourly for tasks is if someone takes 8 hours on something that would take me 4 hours, it’s coming out of my pay (not the clients). Plus, when you have an hourly rate for a task, there’s no incentive to work faster. In fact, some people may work slower. When you have a task rate, there’s incentive to work faster. If someone gets a job done in half the time than planned and the work is done well, they earned it!

If there’s a problem with material that causes the work to take longer, I may go back to the client to authorize an additional charge (before doing the work). When I subcontract, I also budget 5-10% for “misc charges” to cover anything unexpected that comes up which can include subcontractor overages.

Who to hire

Subcontracting taxes in the US

In the US, if you pay someone over $600 in a year (total), there’s some tax paperwork needed:

W-9 form Form W-9 – IRS.gov Ask for this when you ask for an invoice.

In January of the following year, you’ll have to issue a 1099-MISC form. One copy needs to go to the worker and another to the IRS. There are a few ways to do this:

A 1009 form has to be sent to your worker by January 31. The IRS copy has to be received by February 28 (for physical mail/USPS) or March 31 for electronic filing.

Any time you send a W-9 or a 1099 your social security number is revealed. For protection, you may want to get an EIN number (Employer Identification Number) which is free from the IRS. You can do this online, and the process is very simple. https://www.irs.gov/businesses/small-businesses-self-employed/apply-for-an-employer-identification-number-ein-online

Resources:

Get an IRS EIN Number to Protect your SSN on W9’s for Self-Employment Income

The difference between subcontractors and employees

How to Communicate About Audio With Non-Audio People

The language we use to do to do our jobs spans across a lot of areas (audio, acoustics, electronics, technology, psychoacoustics, music, film, and more). Our clients, on the other hand, may not have much language to convey what they want. The mix notes I get may be as broad as, “I don’t like that” or “something doesn’t feel right.” My job is to fix it and deliver a product they are happy with but how do you do that without language?

Everyone has preferences for sound even if they don’t have the language to convey it. It takes time to uncover these preferences, and that’s part of our job. It’s like a painting where you can see the outline of what to paint but don’t know what color palette to use. Some people like bright colors and others prefer pastels. Some people know their favorite colors right away, and others want to see you paint a bit then have you change it (and maybe change it again). It takes some trial and error to discover their “color palette,” but once you know it, you can make choices that will likely be in their taste (or at least close enough to have a discussion about it).

In music, this is knowing that the drummer will want less vocals in the monitor before they ask. It’s knowing that the lead singer wants a slap delay on her voice on the album. In post, it’s knowing that a producer wants to hear every footstep or doesn’t like a particular cymbal the composer used in the score. Having this knowledge of someone’s taste builds trust because it lets them know that you understand what they want. It’s what gets you re-hired and over time establishes you as “the” engineer or mixer for that person (or group).

Finding these preferences takes investigation. Our job, in that sense, is like a doctor and a patient. For a doctor, there’s a lot of questions about symptoms, recent health, etc. because the patient doesn’t have the same expertise. The approach is the same here with a mix note: “Are the guitars loud enough for you? Is it something about the dialog bothering you? When you say it doesn’t feel right, is it a balance issue or a timing issue?”

Sometimes the message can get conveyed without using proper language. For example, non-audio people may use the word “echo” to mean reverb. One common note is something is “too loud” or “too soft.” But, the problem might be something else (is it perceived as too loud because it’s bright? Is it too exposed vs. too loud?). With notes, you have to ask yourself: does this need to be taken literally or is it an observation that might be pointing to another issue?

For example, a producer I work with likes to give me a sound design note: “Play around with it.” Does that mean he likes what’s already there but wants more? Or, does he want something totally different? I’ve learned that’s his way of saying “I don’t know what I want or like yet.” I sometimes do more than one version including one out of his normal taste (a different “color palette,” so to speak). I find that helps him define what he likes (or doesn’t) by hearing two contrasting ideas.

You can adapt to a client’s strengths, too. A filmmaker I work with doesn’t know audio well, but he’s very good at conveying moods. We talk about the moods of the film and specific scenes, and I interpret that into audio. He might give a note like, “I want to feel the car wreck.” I know what that means (in audio terms) is he wants a lot of detail in the sound design, and the car crash should be at the forefront of the mix.

Talking about moods is a useful technique with musicians, too. Should it be intimate, polished, rough around the edges, massive, etc.? Do they like clean studio recordings or does it make them uncomfortable? Should it feel like a private living room performance, a rowdy bar or a stadium? You obviously won’t be adding bar patrons to a music mix but knowing that will influence the approach to the mix from vocal treatments to EQs, balances, reverbs, and effects.

Where this gets tricky is when people use words that aren’t audio words at all. Sometimes we can translate or offer other words. “When you say it sounds too ‘shiny’ do you mean it sounds bright or shrill? Or too clean and you want it more gritty?” If someone is struggling to convey what they want, they might be able to think of an example from somewhere else (an album, movie, or Youtube video). It might be totally unrelated, but it can help figure out what they’re asking for.

The most effective way to be a good communicator with clients is to have a diverse audio language yourself. It’s a great skill to talk about audio using words not related to audio. You can make an exercise of this by asking, “what words could I use to explain what I hear?” Walking on leaves could be crispy, crunchy, and noisy but it also could be like Pop Rocks, crinkling paper, or eating cereal. So, the next time a client asks you about the “gaggle of Girl Scouts”** in the mix, you’ll have a better idea what they’re talking about.

(**This was a real note I got from a client. The sound was actually a pan flute.)

The Six Figure Home Studio: A Review

When I first heard about The Six Figure Home Studio, I was skeptical. Who was this guy and was he really making six figures? Could a 31-year-old engineer/mixer really have enough experience to give solid advice to the thousands of people coming to his site?

I was surprised to find what Brian Hood has to say has a lot of value. In six years, he grew $5,000 and a studio in his parent’s basement to a 6-figure income (gross/pre-expenses) business in Nashville. He recognizes common business struggles for home studios (and freelancers) and has come up with easy and practical tools to help. I reviewed the website, podcast, video series (free portion), mailings, and Facebook group. A few elements stood out as the best:

 I Publicly Shared ALL Of My Studio’s Income, Expenses, and Tax Numbers

Brian posted his business earnings from 2014 (month by month) and yes, it was over six figures (around $120,000). The catch: After expenses and taxes his net income was around $50,000. This is an excellent case study of the reality of owning a home studio.

Website Download: Rate Sheet

(link at the bottom of the page)

This is a free download if you give an email address (which does sign you up for the mailing list). The rate sheet is geared towards music production but has a lot of great advice and the rate ranges provided seem reasonable and realistic.

Facebook group: The Six Figure Home Studio Community

The first two rules for this group are “No gear talk unless it’s related to business/budgeting/growing your bottom line” and “No mixing talk. There are more than enough groups for this.” It feels like a community – the conversations are interesting, and everyone is treated with respect (including the women in the group). It’s a great resource for business questions.

Video course: The Simple Business Roadmap

This free “course” is a collection of videos that can be watched in about an hour. In the videos, Brian gives simple suggestions how to start a business and create a plan. It’s worth it to sign up for the video about sales where he talks about how to target potential customers (including online strategies).

Article: Why Most Home Studios Fail To “Make It” (Spoiler: It Has Nothing To Do With Marketing)

Brian has created “The Home Studio Hierarchy of Needs” which shows “the fundamentals necessary to create a successful, profitable, flourishing home studio business.” When it comes to finding business, studio owners (and freelancers) tend to work in a lot of different directions without much focus. Brian breaks this down into a process that is easy to understand and implement.

Home Studio Assessment

This is an assessment based on his above “Home Studio Hierarchy of Needs.” It only takes a few minutes (answering questions on a scale from low to high). The questions range from your social skills to beliefs about business or marketing. The results help zero-in on problem areas such as “skills & knowledge,” “relationships and ethics,” or “profit and maximization.”

Room for improvement

I love the overall concept (a business resource specifically for home studios), but sometimes it comes across as just a personal blog that’s Nashville-centric. I was hoping to see perspectives from a variety of professionals, but the only views other than Brian’s were on the private Facebook page and the podcast’s second host.

While I see value in the site’s paid content, I fundamentally disagree with targeting colleagues (versus clients) for profit. Most professionals in our industry will offer information for free to support colleagues in times of need. We’re all running businesses and everyone doing this has tricks and “secret sauce” that could probably help a lot of people. This site sells it openly; there’s a $695 program that essentially is a mentorship. That’s a lot for a struggling business or someone getting off the ground. It’s like a neighbor asking for sugar; you could ask for money but is that what’s best for the relationship in the long run? In this field, sustaining is about the long game – not the race to the top.

Lastly, in the videos Brian says many times, “I know guys who do this” or talking about “getting connected to the right guys.” I was surprised to hear it given that female engineers and mixers do exist, many of us own home studios, and inevitably one (or many of them) would find the site. It’s disconcerting for a site that’s promoting itself as “The #1 Resource For Recording Studio Businesses” and over 9,000 Facebook followers to be speaking as though women in the industry don’t exist. If nothing else, I hope this is remedied in the future of the site.

Overall

Business education is lacking from audio education curriculum, and it’s often low on the priority list for a lot of freelancers and home studio owners. Owning a studio is about so much more than what gear to buy or learning how to mix better. The Six Figure Studio fills some of the business gaps and offers some interesting and valuable content on the topic. But, it’s also a site somewhat early in its own growth and expertise. There’s a lot to take from it (with a discerning eye).

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